ARTICLES

The Retention Conversation Has Changed. Here's What Actually Makes Employees Stay — and Why Most Businesses Are Still Answering the Wrong Question.

Day 19 of 31 Days of Better Workplaces — retention is the topic most business owners come to me about. And most of them are focused on the wrong thing.
What the research actually shows
What’s shifted in the current labour market
The Covid-era “Great Resignation” and the sustained tightness in Australian labour markets have fundamentally reset employee expectations. Flexible work is no longer a perk — it’s a baseline expectation for most knowledge workers. Meaning and purpose at work matter more than previous generations reported. The expectation of transparency from leadership — about strategy, about challenges, about the future — has increased significantly.
What this means for businesses






